WHO WE ARE

Flipped Lab creates activewear that embodies and confidently celebrates youth culture and attitude. Founded by three female entrepreneurs passionate about fashion, design, and active lifestyles, Flipped Lab is on a mission to rebel against ordinary rules and perceptions that hold us back from being who we truly are.

We capture vitality from skating, surfing, street dance, and other active sports that create their own cultures and fashion. We use cutting-edge fabrics, unique patterns, and inspirational art and collections to express our passion for active lifestyles both today and in the future. Each piece we create seamlessly integrates an aggressively cool attitude, one-of-kind graphic designs, high fashion elements, and exclusive 3D digital pattern-making technologies, enabling us to craft our own style.